4 x Benefits of Professionally-Designed Canva Graphics

Kent-based Howell & Hicks Creative understands Canva’s impact more than most.

Over the last decade, this free online platform has democratised design for the masses encouraging business owners and managers to ponder whether big agency budgets, specialist Adobe software, and formal design training are things of the past.

But as with all tools, Canva’s effectiveness depends on how it’s being used. A kitchen knife in the wrong hands can lead to tragedy, and with its countless options for layouts, fonts, styling and colours, Canva’s flexibility can also have tragic results! When a company’s well‑intentioned DIY’d graphics start looking muddled and messy, this seemingly cost-effective, convenient creative application could actually damage the brand.

That’s where professional designers come in. By using Canva strategically, they can deliver on‑brand templates tailored to their client businesses. And by taking care of the complex, upfront creative thinking, they ensure every brochure, leaflet and social media graphic supports a strong and consistent brand presentation.

With surprisingly affordable upfront costs, the long-term benefits are clear:
1. The convenience of Canva without sacrificing creative quality.
2. Robust, on-brand templates. Quick and easy to edit and implement online or offline.
3. Confidence that your marketing materials are superior to your competitors.
4. Improved customer recognition, engagement, and brand loyalty.

So, the next time you’re considering DIY-ing your company’s design using Canva, consider the damage it could do, and consider investing in a professional designer’s services.

To find out more, call Jen on 07984 527686 @ Howell & Hicks Creative: www.hh-creative.com