About us

Howell & Hicks is a creative partnership based in Deal on the Kent coast.

With decades of design industry experience, we have worked with well-known client names in business sectors including Travel & Tourism, Health & Wellbeing, Transportation, Pharmaceuticals, Art & Architecture, Research, Recruitment, Finance, Entertainment and FMCG.

Jen Howell Director

Music lover, Festival Goer, Craft Beer Drinker & Sea Swimmer.

Before establishing Howell & Hicks, Jen graduated from The University of Edinburgh with a BCom Business Studies degree and then worked at London-based global branding consutancy, jkr, liaising with multiple stakeholders on major design projects for clients including Mars, Britvic and McVitie’s.

Combining excellent communication skills and a proactive approach to client service, Jen ensures projects of all shapes and sizes are delivered on brief, on time and on budget.

“As an experienced project manager, I love getting ‘under the bonnet’ of our clients’ businesses. By knowing them really well, we can produce better designs and achieve better results for them.”

Linda Hicks Creative Director

Passionate about Folkestone, Mum to Maddison, Summer (and fur-baby Tommy), Red Wine Drinker & Powerlifter.

Before establishing Howell & Hicks, Linda graduated from The University of Birmingham with a BA Hons Graphic Design degree, and went on to work in the studio at Saga Holidays, before spending time working in a number of London-based design studios. After having her children, she worked for many years for a successful local design consultancy.

Linda’s approach to design projects combines a rare mix of creativity and logic which results in perfectly executed design solutions. She is also a passionate ‘brand guardian’, ensuring ongoing consistency across our clients’ public-facing materials.

“As a life-long professional designer, I’d like to think that I’m a little different. As well as being creative, I’m particularly logical and ensure that whatever we design looks beautiful but also works effectively”.


Design Process

By making your business look professional and unique, and by making your messages clear and to-the-point, your customers will quickly notice you, understand you, and be confident about choosing your products or services over your competitors.


We learn all about you, your business, and your plans, and we discuss how we can help.

2. Plan

We do our ‘homework’ and present our recommendations with proposed project costs.

3. Design

We use our expertise to produce and present designs that you’ll love and want to show the world.

4. Review

We keep talking to you, and working with you, to keep you looking your best.

Our Clients

We’re still grateful to the clients who showed faith in us by working with us from Day 1.

Since then, we’ve partnered businesses of all shapes and sizes from a wide range of sectors.

Our Clients

We’re still grateful to the clients who showed faith in us by working with us from Day 1.

Since then, we’ve partnered businesses of all shapes and sizes from a wide range of sectors.

Typical Costs


Company Logo/Identity from £500+VAT
Background research, initial concepts, design development, design finalisation and supply of the ‘master’ logo/identity.

Brand Guidelines from £200+VAT
PDF document outlining logo versions, correct usage, colour ways, typefaces etc.

Business Card Design and Artwork from £150+VAT

Leaflet and Brochure Design and Artwork from £100+VAT per page
Includes initial concepts, design development and supply of print-ready artwork.

All costs include our initial briefing discussion or meeting, and project management throughout.


“Howell & Hicks have worked with Time & Tide from the start, and they’re an integral part of the brewery. They’ve never missed a deadline despite some near-impossible timescales and they deliver brilliant work each time. We look forward to our future working together.”

Sam Weller, Time & Tide Brewing 

“Our first project with Howell and Hicks was a 64 page brochure and 44 page presentation folder. Jen and Linda understood our very specific brief from the get-go and their eye for design and detail are second to none. Top marks for a top company!”
Jason Jeffery, NV Blinds 
“Howell & Hicks impressed us from our first meeting. We could see that they were clearly a creative, thoughtful and flexible team, who had fully understood our brief, and delivered it with flair. It was a pleasure to work with them both.”
Fiona Kingsman, Creative Folkestone
“Howell & Hicks executed our brief perfectly and promptly. They offered a strong selection of design concepts which were swiftly refined, leading to the finished article; a clean, professional design – exactly what we wanted.”
Gareth Jones, Wave Search